What Makes A Good Multi-Channel eCommerce?
Multi-channel ecommerce software helps small businesses grow by enabling them to market products across various channels including social media, mobile apps, websites, catalogues, and physical stores.
#1 – Cross-Browser Compatibility
When building a multi-channel store, you need to ensure that the site looks consistent and performs well across browsers and operating systems. It’s essential that the site loads quickly and displays properly regardless of whether users browse via a smartphone, tablet, PC, or other device.
#2 – Responsive Design
To achieve this cross-browser compatibility, you’ll need a responsive design — where a website adjusts its layout based on the size of the screen being viewed. In addition to making the site compatible across platforms, this ensures that the layout looks uniform and professional across any device being used.
#3 – Secure Payments & Data Storage
You’ll need to protect customers’ payment data and sensitive information since these are often stored within the database of the ecommerce software. Having a secure system that meets PCI compliance standards is imperative to protecting customer data.
#4 – Mobile Optimization
As more and more shoppers shop online, it’s become essential that sites are accessible and optimized for smartphones and tablets. From optimizing the layout to adding additional functionality, it’s crucial to include mobile optimization when developing a multi-channel ecommerce solution.
#5 – Customizable Dashboards
Customized dashboards allow merchants to create customized reports that enable them to track sales trends, analyze performance metrics, and identify areas of improvement. By utilizing custom dashboards, merchants gain insight into their business, allowing them to make better decisions.
What Is Multi-Channel eCommerce Software Multi-channel eCommerce software helps retailers sell across multiple channels including the web, mobile apps, social media, email campaigns, and more.